The 2023 Luxury Cars Comparison | Crown vs. Azera vs. Maxima

Sedans are still considered the most popular car despite competition from SUVs and hatchbacks. And they have their reasons for claiming this spot, from a safety and security point of view. Sedans have a lower tendency to overturn because of their lighter weight and lower heights and offer better security with their lockable trunks. Sedans come in a great variety from sporty sedans to family sedans to flamboyant luxury sedans. In this article we will compare these sensational super luxury sedans of 2023, Toyota Crown, Hyundai Azera and Nissan Maxima, from all aspects.

Exterior Design and Aesthetics:

Toyota Crown 2023 is available in 2 grades in UAE, the XLE grade and the platinum grade. It has a bold design with a strong presence which is a fusion between an SUV and a sedan. It is a traditional sedan which has the height of an SUV. The two-tone finish from the hood to the rear makes it very eye-catching. It has a fixed panoramic moonroof that gives a very stylish look from the outside and spacious on the inside. The headlights have multibeam LED lights, the front end of the car is embellished with geometrical patterns on a wide grille which is innovation at its best.  The taillights spread across the rear giving it a sleek, stylish look. And the large premium alloy wheels give the vehicle an overall dynamic look and more height than a regular sedan. 

Highlighting its exterior in the following table:

• Precious pearl white
• Precious Metal
• Precious Bronze
• Black/white pearl
• Black/Bronze
• Black/Red
• Black/Metal
• Black/Silver
• Black
• Emotional Red
• Precious Silver

Hyundai Azera 2023:

• Midnight black
• Shimmering silver
• Black forest
• Oxford blue
• White cream
• Glowing silver 
• Hampton gray
• Nocturne gray

Nissan Maxima:

Is marketed as a luxury sports sedan with curves that make you fall in love with it. It has 4 grades available in the UAE, the S, SV, SR1 and SR2. Its sleek style and seductive shape are credited to the unique floating roofline and swoopy silhouette. The front grille isn’t wide from one side to the other like the other two discussed above.  It comes in the following colors: 

==> Carnelian red

==> Pearl white

==> Brilliant silver

==> Metallic slate

==> Black

==> Sunset drift Chroma flair

==> Pearl blue

A comparison of the exterior of the grades is mentioned below:

Nissan Maxima 2023	S	SV	SR1	SR2
LED lights w LED DRL	Yes	Yes	Yes	Yes
Intelligent auto headlights	Yes	Yes	Yes	Yes
LED fog lights	No	Yes	Yes	Yes
LED taillights with integrated LED signature	Yes	Yes	Yes	Yes
Quad-tipped exhaust finishes	Yes	Yes	Yes	Yes
Luxury spoiler	No	No	Yes	Yes
Dual power outside mirror- Manual Fold	Yes	No	No	No
Dual power outside mirror- Manual Fold with LED turn right signal indicator	No	Yes	No	No
Dual power outside mirror- Manual Fold with LED side turn/heated	No	No	Yes	Yes
Outside mirror with reverse tilt-down feature	No	No	Yes	Yes
Dual Panel panoramic Moonroof	No	Yes	Yes	Yes
18” machine-finished aluminum alloy wheels	Yes	Yes	No	No
19” machine-finished aluminum alloy wheels	No	No	Yes	Yes

Interior comfort and features:

Toyota Crown 2023 Interiors:

Toyota Crown has an elegant yet comfortable interior. Its fixed panoramic roof creates a bright and spacious interior.  Both the trims offer an Ivory leather interior.

Hyundai Azera 2023 Interiors:

The interior of the Hyundai Azera 2023 is trimmed with premium materials to create a comfortable and elegant space. The interior is dual toned with elegant curves.  The interactive ambient mood lamp is a unique futuristic feature that creates a visually appealing experience with changing colors. The interior comes in following colors:

- Black one-tone interior

- Navy one-tone interior

- Camel Two-tone interior

- Black Two-tone interior 

Performance and Powertrains

Safety and Technology:

Price and value proportion: 

Toyota Crown 2023	XLE	Platinum
Starting Price (AED)	199,900	229,900

Starting price of Hyundai Azera in UAE is (AED)

166,999

Nissan Maxima	S	SV	SR1	SR2
Starting Price (AED)	129,500	145,500	163,500	166,000

Toyota Crown: is marketed as a sedan with a sporty edge.  It has the height of an SUV and the elegance of a sedan so if you are looking for that unique, bold and wild look this one's for you. With this striking look it offers two hybrid power trains. It is quite fuel efficient and doesn’t require premium gas. And this beautiful look comes with an array of premium technology features and a comfortable luxurious ride.

Hyundai Azera: a luxury sedan with futuristic design and advanced technology. This charismatic Korean sedan comes with a 3.5 liters V6 engine with a horsepower of 290. So combined with its modern looks and a smooth, fuel-efficient, and powerful powertrain, this is a masterpiece on its own.

Nissan Maxima: a comfortable full-size sedan with a spacious interior and a V-6 engine makes it a good buy. It has a 3.5-liter v6 engine that makes 300 horsepower, and it comes with a very strong safety review. This attractive looking sedan is backed up by a very comfortable interior, several amenities and top-class safety. And they claim to give you the feel of a 4-door sports car.

Consumer Reviews and market perceptions:

Toyota crown 2023 is receiving a lot of positive attention, thanks to its attractive design accompanied by two power trains and its fuel efficiency is the best in the category. Furthermore, the bold dynamic look they are offering with the technology features makes it a good buy.

Hyundai Azera is another much hyped car in the market. It's turning heads with its futuristic design and elegant interior and efficient performance. Overall, it’s worth the price.

Nissan Maxima 2023 hasn’t been able to prove itself as a sports car as it claims, especially with crossovers available in the market like Toyota Crown. People are not very happy with its tight trunk and less rear seat space. Many say it has almost reached the end of its life, though it is a good car with a powerful engine it hasn’t been able to set any new standards. 

Conclusion: choosing your luxury companion:

At the end of the day the sedan that you choose would entirely be based on your own preferences. Some like the exotic and wild look the Toyota Crown offers, others are drawn towards the futuristic design of Hyundai, some like the classic Nissan boomerang shaped lights which the new Nissan Maxima also highlights. 

But for you to decide which one is the best for you, a test drive is a must! Buying a car is a huge decision financially and emotionally so make sure you test drive, get the feel of the car and make informed decisions.

Happy Driving!